Because AI is still such a murky concept for many of us, Prolego has a unique challenge. Not only do they need to build intelligent data sets, find world class tech talent, and strategize multi-million dollar AI opportunities, they ultimately need to educate these leaders on what AI even is. Using design, we’ve been able to translate these complex systems into easily digestible bites. We’ve been able to take something that could easily be intimidating and instead create thoughtful, simple, and enjoyable pieces to help their team win.